In our new column, staff share insider advice. This month certification manager Colleen LaCoss addresses the annual elephant in the room: the women owned business recertification process. If you have additional questions please reach out to our certification team today, we’d be happy to assist in any way possible.
1. Do I need a site visit?
Site visits are generally required only every three years. So if you had one last year, there's a good chance you won't need one this year.
2. Does it really take 90 days?
Sometimes. Certification has 3 phases- staff review, committee review, and site visit. Every application is reviewed by staff, but only businesses with major changes like ownership percentage, legal structure, or headquarters require committee review. Each phase takes about 30 days. So if you know it's your lucky site visit year or if you've transferred stock... do the math and plan accordingly.
3. Is there any downside to reapplying early?
No way! Expiration dates never change, so if your recertification goes through 3 months early, congrats, that's 3 more months you don't have to worry about it. You can reapply up to 120 days before you expire, and the earlier the better I always say!
4. Oh no, I reapplied late and expired! Help!
Don't worry, you're not alone. Just keep in mind that while you're expired your profile isn't active in the directory, and your expiration date will stay the same no matter when your recertification comes through. If you have clients that require an active certificate, please reach out to us for a letter of good standing. The big HOWEVER- don't let it lapse for more than 6 months, because then you'll have to start all over as a new applicant... and no one wants that.